Customize your video creative
Quality
You can choose from 3 different quality levels: Low, Medium and High. The higher the quality the higher the streaming costs. We recommend to use the fullscreen option only when you run a high quality video campaign.
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Autoplay "YES" or "NO"
You choose if the Video should start automatically when the page is loaded or if the user should click the Play-Button to see the Video. Autoplay results in higher streaming costs especially when you choose to show high quality videos. |
Fullscreen "YES" or "NO"
 You can choose to show the fullscreen button to the user or not. We recommend to use the fullscreen mode only when running a high quality video campaign. The amount of people watching the video in fullscreen mode is tracked. |
Sound "YES" or "NO"
 Should the video start playing with sound or without sound (especially important when you choose autoplay "YES"). |
Fallback Animation "YES" or "NO"
 You have the option to show an alternative animation if the user doesn't click the play button within a certain time period (e.g. 15 seconds). This fallback animation could attract the user to start the video. The fallback animation can be no longer than 5 seconds. |
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Teaser Animation
 The teaser animation below can be used for a "call to action" or for branding, product placement etc. |
Postroll Animation
 Would you like to show anything special after the video? We can easily include a postroll animation after the video if you want to. |
Startscreen Click "Play" or "Click"
 What should happen when a user clicks the start screen? Should we play the video or should we open your landingpage? When you choose to open the landingpage, we will remove the play button from the startscreen. |
Mouseover Text
 When the user moves over the video with the cursor, we can show him a short text. You can use this feature to make the user to click through to the landingpage, for example. |
Viral Function
 Do you want the users to send the video to their friends? With this, you can generate a viral effect (depends a lot on the video itself). We can track the viral effect you generate with the campaign. |
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